L'OREAL TECHNIQUEExcellence HiColor Natural Blonde

My hair came up beautiful cherry red with pinkish shine LOVE IT

المنتج حقا رائع تشعر بحرقه بسيطه في فروة الراس يجب ان يكون معه الديفولوبير الخاص بالصبغةحقا احببت اللون شكرا لكم

this really does the job when it comes to hot red hair. deffo recommend.

so nice

this is a good product the only reason I cannot give it full 5 stars as the smell might put off some people but that doesn't linger long and you will not regret the results. it cover my white hairs perfectly. now I will just copy and paste this comment with another loreal product i purchased. they created a good product that i purchased all the red shades i can whenever there is a promotion here.

nice lovely color

The Color smells very strong and did not Color my medium brown hair to red only the mesh I have highlighted blond get red. So it’s not true what written in the description it’s for dark hair

The color was seen immediately after wash

(before and after pics) I love the color my hair took on! I used a volume 40 oreor developer (box calls for 2.4 fl oz per tube of dye) and it came out super vibrant! I recommend you use a developer under 40 if you want it to be more subtle, though. Absolutely love it!

I studied the reviews and a lot of people never said what color their hair was originally or if they had grey or how often they do their roots- SO…I was sick of the nightmare- I have super straight hair and it is originally dark brown/almost black (if I dye it black people think it’s natural!) and I’ve been getting grays since I was a teenager. My hair also grows FAST, and I need to cut my bangs once a week! So one day I was feeling depressed about my hair bc I had gone to a salon just a minute before & now it was mega pink but already my usual black & white roots were coming in! In desperation I Googled Fashion Color for graying hair/ Dark hair and the first thing that popped up was THIS BRANS of reds! I like the UNNATURAL red colors (for now) but was told no permanent “fashion colors” exist by the PROS! (Oh but they DO!! Here’s one right here!) I used Magenta once that time I ordered it and now, once a week I do the roots; I read specifically that to cover grays/fade a bunch of very dark hair that you’d use 30 developer (20 if your hair iw fragile & use Age Beautiful or a brand called Silk!) and the permanent dye mix in your most obvious roots only (at the part, the sides, beneath bangs) and leave on 35 minutes. You can actually, w this color- I know they say you can’, but you can! You can open it up and use only half the color w half the recommended amt of developer (1.2 oz!) & then put the lid back on and put it in an air tight container! The next time you go to use it, it’s FINE! Shampoo your hair w Clenditioner (I got it that here too- it comes in a big variety of colors, smells amazing & gives your already amazing, head exploding color an extra POP! Everyone will ask you HOW you got your color! So I’m telling you- if you have very dark hair w some or even a LOT of grey in it (bc grey is tougher to color than black, as some people know!) THIS IS HOW! And you may not have to do it every week! I do bc I’m a freak, my hair is super straight and grows 100 miles an hour but if your hair grows more slowly- you don’t need to dye your whole head! And if you ever wondered how famous people NEVER have their roots showing? Ever? Now you know (except they don’t get their own hands or bathrooms dirty and have a team of experts following them around- I imagine!)! I will try to include a pic of my current hair but this is my first review where I’ve done that & I should have one to show you! This dye is the bees knees, people!

What they don't tell you prior is that you need developer on hand, so it is kind of half bleaching.The colour came out more of a red than purple or "violet" as advertised on the box.Same complaint as most others here.

I have always been one to dye my hair. I love colors ! Beautiful bold colors. I am naturaly a brunette. over the years bleaching my hair just was to much damage ,I had no choice to stop for a while in between, wait wait wait. Then loreal made this wonderful product that I have not stopped using since it came out, or since I found out about it! Pri about review stating Best product ever made !.or to using this I wanted my hair red. I had my hair every color just about , besides red, I tried it all , nothing I mean nothing got my hair a Beautiful red! So I did not believe this would work. But not having to bleech alone ,I was willing to give it a try ! Sign me up! From the first time I tried it ,until now , 6 years later , I still love it and it still colors my hair a beautiful red ! I use this about ever 3-4 months , and once a month I use a red conditioner and or red toner, to keep it a pretty color of red. And it works. It does not fade fast at all if doen correctly .I use a 20 volume developer on my relaxed hair when coloring besides all my new growth I use a 30 volume developer. I use to use 30 volume all over ,but this is when it fadded out faster. I have tried about 4 different brands of developer, all work the same , inorder not to turn all my pillow cases and cloths red I have learned just to rince it out for 30 min , sometimes longer ,until it is clear water. It does seem impossible, but it is not. But this really does work ! I absolutely love it! Thank you loreal for making a product for dark hair that actually works wonderfully !b Read more

Living in Asia impossible to find my color that I’m doing for 8 years so thank you Amazon